Choosing the Perfect Niche for Your Blog


If you are considering starting a blog for the purpose of making money then the first question you will be asking yourself is what niche you should choose for your blog.

There are basically two options when choosing a niche and they are to decide whether you want a niche based purely on profitability or whether you want a niche based on something you are passionate about.  In this article we will take a look at both options so you can then decide which road to take.

Option 1 – Choose a Niche That Is Profitable
If you want to take this option and choose a niche based on profitability, then you need to do your homework.  Firstly, you need to find which niches are most profitable and one way to do this is to go to Clickbank and see which products are selling well.

Choosing the Perfect Niche for Your Blog
Choosing the Perfect Niche for Your Blog

Niches that tend to be popular and profitable are:

  • Make money niche
  • Weight loss niche
  • Fitness niche
  • Health related niches
  • Relationship niches

These are just a few of the profitable niches and you will likely find many more.  The one problem with profitable niches is that they are usually also the most competitive niches.  So to do well in one of these niches you really need to do some good keyword research and find a keyword phrase that doesn’t have too much competition but one that still has a lot of searches per month.

Option 2 – Choose a Niche That You Are Passionate About
This option is much easier in choosing your niche because you already know what you are passionate about.  However, if you want to make money from your blog then you need to do some research and see what monetization options are available for that niche.

With any niche you can always add some Google Adsense ads to your blog, so even if there are no products to promote as an affiliate you should still be able to make a little bit of money with Adsense.

To build a blog about something you are passionate about can include blogs about hobbies, sports, fitness, children, health or many more.  The list is endless to what topic you can blog about and I’m sure there is something in your life that you are passionate about.

The advantage to blogging about a topic that you are passionate about is that it is much easier to write about something you love and you are likely to stay motivated longer and keep working on your blog long term.

You will also want to see how much demand there is for your niche and how many people search for it every month.  If there aren’t many searches then you aren’t likely to make much money even with Adsense.

So unfortunately not all niches can be profitable niches but you will find that most are.  If there are no digital products to promote in your chosen niche then look at physical products and sign up as an affiliate to companies like Amazon and Ebay.

Conclusion
Blogging is fun and creating a blog on a niche that you are passionate about will help you to enjoy blogging and have fun while you earn some extra money.  But if you are more serious about a blogging business then choosing based on profitability is a good option.  Then again, there is no reason why you can’t do both, you’re not limited to just one blog and the more blogs that you have the more income you can earn.

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